Kiatnakin Phatra (Pitching project)

Our target audience, aged 30-45 with incomes of 50,000-100,000, seeks a secure future for themselves and their families. Financial stability is a top priority, yet they often find financial transactions confusing. They dislike overly playful or boring approaches, preferring simple, concise, and clear information.

We act as a trusted friend who simplifies everything, guiding them confidently toward a secure future.

Brand Positioning: "Together for Every Success"

This communicates that our brand is a partner and enabler, not just a service provider. We're here to help them achieve success in all aspects of life.